How The Challenge Of Finding The Right Shoe Size Launched This Woman's Company

All Articles Next Article
Eve Ackerley and Carolyn Horner are first-time entrepreneurs with a common sense approach to solving this problem. Their company Jenzy matches a child’s foot measurements with the proper shoe size using an app and a framework called the “Known Reference Model.” It’s a simple approach: parents take one photo of their child’s foot next to a standard size reference item such as a Costco card or library card. Jenzy then sizes the child’s foot in relation to the reference item, and provides a measurement within +/- 4mm, less than half of a child’s shoe size.

Get Jenzy & Start Sizing

Size your child's feet and shop for shoes all from our easy-to-use and free app!

By entering your mobile phone number you agree to receive a download link, which may be sent by an autodialer. Text and data rates may apply.

Text sent! Check your phone to get sizing!

We're sorry, looks like there was an error sending the text message. Try again?

Liquid error: Could not find asset snippets/search-autocomplete.liquid